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Coconut water, a celebrity endorsed hydration beverage has experienced phenomenal popularity and sales growth in the U.S. Coconut water is naturally rich in potassium and other electrolytes which are great benefits to rehydration. Coconut is generally manufactured where coconuts are harvested, and its taste is greatly dependent on the maturity of the coconuts at harvest. When consumers are asked about good sources of potassium (the essential electrolyte in hydration beverages) banana frequently comes to mind. Banana Water – the consumer connection is there! Banana Water can be made anywhere with readily available banana concentrates. Banana Water is widely appealing and can be made in Pineapple, Raspberry, Strawberry, Chocolate and Banana Cream flavor blends.