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The past few years have been exciting ones for the tea and coffee spaces. Virginia Dare’s Marketing & Consumer Insights Manager Philip Caputo was recently featured in a Dairy Foods article on the trends shaping these two exciting markets. We’re anticipating lots of hybridization in these categories over the next few years – including RTD hard/spikedContinue reading “Ingredients for coffee, tea and juice provide new opportunities”
Category Archives: Extracts
Find inspiration with our 2020 flavor trends
The consumer love affair with trying novel flavors is still going strong into 2020 as demand for taste innovation continues to grow. According to the recent Technomic US Flavor Consumer Trend Report, 66 percent of consumers like trying new flavors, while close to 40 percent define “new” as simply a twist on the familiar. We’veContinue reading “Find inspiration with our 2020 flavor trends”
WHITE PAPER: Vanilla Expertise
The key to successful formulation with natural vanilla is to partner with a market expert, mastering best industry practices, offering unparalleled technical competency, and having unique insights into the complex realities of vanilla bean-producing countries. The rich flavor from vanilla extract is one of the world’s favorites, and Virginia Dare is its preferred supplier –Continue reading “WHITE PAPER: Vanilla Expertise”
Find inspiration with our 2020 flavor trends
The consumer love affair with trying novel flavors is still going strong into 2020 as demand for taste innovation continues to grow. According to the recent Technomic US Flavor Consumer Trend Report, 66 percent of consumers like trying new flavors, while close to 40 percent define “new” as simply a twist on the familiar. We’veContinue reading “Find inspiration with our 2020 flavor trends”
WHITE PAPER: Beyond the Bar
The snacking trend has grown steadily over the past decade and shows no signs of slowing down in 2020. Driven primarily by health and wellness snacking, consumers are increasingly prioritizing snack applications that merge convenience and nutrition, such as dried fruit, nut packs, and fruit cups. Read our white paper to learn more about specificContinue reading “WHITE PAPER: Beyond the Bar”
Teahouses and coffee shops inspire new flavors
When it comes to finding ready-to-drink (RTD) coffee and tea inspiration, there’s no better marketplace of ideas than the neighborhood spots where people enjoy these beverages every day.
Tea and coffee surf energy’s next big wave
Part of the greater consumer movement toward overall health and wellness is a move toward natural energy beverage sources—primarily, tea and coffee. Dairy Foods recently featured Virginia Dare’s tea and coffee extracts in an article on this trend. “Consumers tend to perceive tea and coffee as health-neutral, unprocessed, and a normal part of daily life,” said SiddhiContinue reading “Tea and coffee surf energy’s next big wave”
Labeling Vanilla Flavorings and Vanilla-Flavored Foods in the U.S.
Perfumer & Flavorist magazine published an especially compelling article about labeling vanilla flavors in its May 2018 issue. As the only flavoring materials subject to a federal standard of identity, vanilla flavorings are subject to strict guidelines that require standardized products to come from the properly cured and dried fruit pods of Vanilla planifolia Andrews and of Vanilla tahitensisContinue reading “Labeling Vanilla Flavorings and Vanilla-Flavored Foods in the U.S.”
Cold Brew Coffee
Just because it is cold doesn’t mean it is cold brew! Unlike iced coffee, which is brewed hot and poured over ice, cold brew coffee is prepared differently and delivers a much different taste. Coarse-ground coffee is steeped in room-temperature water for hours and then the grounds are filtered out. What results is a coffeeContinue reading “Cold Brew Coffee”
Kombucha and Functional Beverages
According to marketing research firm SPINS, probiotic juices and functional beverages have grown by 31.2%—and more than $100 million in sales—since last year. The kombucha market alone grew 41% to $534 million in 2016. Growth for functional beverages is expected to continue as consumers come to expect more from their beverages. While technology has madeContinue reading “Kombucha and Functional Beverages”